(Los Angeles, CA) March 6, 2026 - After the successful release of Primadonna five weeks ago, pulling in more than 100,000 views on YouTube alone, Donna Dafi returns without missing a beat. Today, she releases her new single and official music video, Touch Me Like That, a bold and rhythm-driven pop record that builds on the momentum she has steadily gathered over the past several years. With its visually refined aesthetic and high-energy performance focus, the release signals another assured step forward for an artist who continues to sharpen both her sound and creative direction.
Touch Me Like That is a modern pop release built around tension, chemistry and self-assured desire. From its opening moments to its hook-driven chorus, the song leans into the thrill of attraction and the spark of an immediate connection. The production blends polished pop melodies with a strong rhythmic backbone, giving the record both radio appeal and club-ready drive. It is a track designed not only to be heard, but felt, on the dance floor and beyond.
The single arrives at a time when Donna Dafi’s catalog is expanding with measurable consistency. Her 2023 singles “A Je A Sje” and “My Baby Go” have surpassed 171,000 and 475,000 streams on Spotify respectively, marking an important phase in her growth. In 2024, “Coco” added further traction, while 2025’s “Bali Paradise” broadened her sonic palette. Earlier this year, “Primadonna” introduced a more assertive narrative tone, and its official video quickly crossed the 100,000-view mark on YouTube. That steady rise provides context for today’s release, positioning her firmly within contemporary pop conversations.
The music video for Touch Me Like That reflects the same level of intention. Produced by Naciah through Sunday Studio Barcelona and directed by Max Ruslan and Arnau Monturiol, the visual leans into stylized movement, confident presence and carefully constructed lighting to amplify the song’s mood. Creative direction by Lissa Brandon, alongside Donna Dafi herself, ensures that the aesthetic remains aligned with her artistic identity. Movement direction by Devon Suriya of Capture This Collective emphasizes precision and fluidity, reinforcing the physical energy that runs through the track. Cinematography by Joan Molas keeps the focus deliberate and controlled, underscoring both intimacy and power.
Professionally, Donna Dafi’s approach has long combined structure with emotion. Holding a master’s degree in architecture, she has often spoken about how principles of balance, tension and spatial awareness inform her songwriting. She views songs as carefully built forms: the introduction establishes atmosphere, the verses build narrative layers, and the chorus delivers emotional clarity. That framework is audible in Touch Me Like That, where anticipation builds steadily before resolving into a confident, repetitive hook.
“This song is about owning your sensuality and feeling powerful in your body,” says Donna Dafi. “It’s about connection, chemistry, and the freedom to express your desires without shame. I wanted to create something that makes women feel confident, sexy, and unstoppable.”
Her release strategy reflects a similar clarity. With more than 205,000 followers on Instagram and an active presence on TikTok, she continues to cultivate a direct relationship with her audience. She also emphasizes sharing moments from the creative process. Studio sessions, rehearsals and behind-the-scenes glimpses, which helps maintain a human connection in a digital environment shaped by algorithms.
Behind the scenes, Touch Me Like That brings together a team that has become central to her recent evolution. The track is produced musically by Merlin and Dominik Haller, with songwriting contributions from Nina Caroline, Haley Maze and Donna Dafi herself. Mixing and mastering by Skizo deliver the final polish, giving the single a clean, contemporary finish suited for both streaming platforms and live performance settings.
Her YouTube journey illustrates the arc of her development. From early uploads such as “Lampedusa” in 2013 to a string of releases throughout 2020 and 2021, including “Running,” “Baby Not Tonight,” “Your Show” and “Nice Girl,” Donna Dafi has gradually built a visual archive that documents her artistic shifts. More recent releases, including “Coco” and “Primadonna,” have registered tens of thousands of views, indicating sustained engagement from a growing audience.
In interviews, she has acknowledged that the path to this point required patience. “Longer than most people think,” she has said about finding her stride. “There’s a lot of invisible work before momentum shows.” That sense of gradual alignment: voice, perspective and confidence coming together, underpins the timing of Touch Me Like That. The release is indeed the continuation of groundwork laid over years.
As the single goes live today across all major streaming platforms, accompanied by its official video, Donna Dafi adds another chapter to a career marked by steady build. The question now is not simply how far the song will travel, but how audiences and media alike will respond to an artist clearly defining her narrative on her own terms.
Stay updated with Donna Dafi. Visit her official socials and listen on streaming platforms: Instagram | Spotify | YouTube
Donna Dafi is a European pop artist of Nigerian-German and Kosovo-Albanian heritage whose musical journey began early. At the age of nine, she recorded her first song with renowned Albanian singer Sabri Fejzullahu, with proceeds donated to orphanages. She has been creating music alongside her brother Rinor since childhood, and together they later founded their independent label Record 17, named after their shared May 17 birthday, which they run with their longtime collaborator Jusuf.
Over the past decade, Donna Dafi has continued to evolve her artistic identity through independent releases, visual storytelling and creative collaborations. Drawing from her multicultural background, her music blends international influences with contemporary pop production, while maintaining a focus on strong melodies, rhythm and a distinct artistic perspective.