WERKSHOP Clothing launches Kickstarter Campaign for high-fashion performance fitness leggings

Founded by fashion designer and fitness enthusiast Chriztina Marie, WERKSHOP offers an entirely new approach to fitness apparel.

13 DECEMBER 2013, LOS ANGELES, CA

WERKSHOP has launched a Kickstarter Campaign for its newly designed line of high-performance fitness leggings for women. Founded by fashion designer and fitness enthusiast Chriztina Marie, WERKSHOP offers an entirely new approach to fitness apparel.

Featuring digitally printed artwork designed by Marie, the leggings are available in 17 different custom designs and are made in the USA with Italian fabric. Designed for function and styled for fashion, WERKSHOP leggings are suitable for running, cycling, yoga, dancing, and casual workouts. A unique highlight of the WERKSHOP legging is the hidden pocket that can be used for storing an ID or small wallet while you work out.

“As a fashion designer and fitness enthusiast, I always felt that my workout clothing lacked personality,” says Chriztina. “... So I decided to change that and take the concept of high-fashion leggings and combine it with high-performance sports.”

After reaching a goal of $20,000 within 11 days through its Kickstarter Campaign, the WERKSHOP Fitness Leggings project is successfully funded and is now set to start production in January 2014. To support the WERKSHOP campaign, please visit: http://kck.st/18peLkY


About WERKSHOP

Founded by fashion designer and fitness enthusiast Chriztina Marie, WERKSHOP is a line of designer high-performance fitness leggings that blur the line between fashion and function. A graduate of FIDM in Los Angeles, Marie has over 12+ years in Fashion Design and Development. She has done fashion illustrations for CHLOE Paris, Saks 5th Avenue and St. John Knits, and has had designs featured in MACYs, JC Penney and GQ Magazine.

Styled for fashion, the new line of WERKSHOP leggings are made with 100% Italian fabric and feature flatlock seams which are vital for high performance sports activity. Field-tested by professional athletes, fitness experts and certified yoga instructors, WERKSHOP is the definition of fashionable fitness attire.

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Quotes
"As a fashion designer and fitness enthusiast, I always felt that my workout clothing lacked personality, So I decided to change that and take the concept of high-fashion leggings and combine it with high-performance sports." Chriztina Marie
About AMW Group

AMW Group is an International marketing and entertainment group founded in 1997. They have in their years of existence established a unique and strong business network within the entertainment industry representing a diverse roster of event properties, consumer brands and Grammy Award winning artists.

The company offers a wide range of branding, event, publicity and sponsorship services for national and international clients.